Social media reputation management is the process of tracking, monitoring and ultimately eliminating negative social media material about your brand. If done properly, social media reputation management builds your credibility to customers, which strengthens their trust in your brand.
In this digital age of everything being accessible online comes the added pressure of how your brand is portrayed by your customers when they leave online reviews. There are a number of ways that customers can leave feedback online including Google reviews, Facebook and Yelp reviews to name but a few. Unfortunately, this feedback isn’t always positive and once it is online, it is there for all of your future customers to see as there is no way to remove it.
Whether someone takes to these platforms to express their displeasure about your business or spread defamatory comments about you, more people are using social media to air their grievances than ever before.
Keeping track of how your customers are portraying you online is crucial to developing your customer experience strategy. Knowing what people think and what experience they have received will provide valuable and actionable feedback for your business. The challenge with tracking your online feedback is having the time to go through each platform and read through all of the feedback that has been left by your customers. So wouldn’t it be ideal if all of this information was available for you to access in one place?
At My View we offer a social media reputation management tool that pulls your online feedback, from places like Google and Facebook, into one place for you to easily access and review. The platform provides a social media reputation score for each of your business locations so you can easily identify how many stars each location has been awarded out of 5. You can then drill down into each location to show the latest top 5 and bottom 5 online reviews for you to read and create actionable solutions for your business.
For a no-obligation demonstration of our social media reputation management platform, contact us using the form below and a member of our team will be in touch.
Madelaine Cook
Founder & CEO | My View Limited
