Market Research Solution Team

Meet our team!

In addition to our core team below, we have an ever-increasing panel of mystery shoppers, field, and telephone researchers that are assigned to specific research programmes, based on the required profile and experience.

Madelaine Cook
Founder & CEO

With over 20 years’ experience within the market research industry, Madelaine has a wealth of knowledge designing bespoke research programmes, across a wide range of industries, for some of the worlds most recognised brands. As well as being our Founder & CEO, Madelaine still plays an active role as our Lead Research Consultant to allow our clients to utilise her knowledge and expertise when designing their bespoke research programmes.

Senior Management

John Fieldhouse

Head of Commercial & Finance

Joining the team in January 2020, John is responsible for all commercial, legal and contractual matters within the business. John brings a wealth of experience from previous Commercial Director roles within the market research industry.

Crystal Campbell

Client Services Director – Mystery Shopping

Joining the team in January 2020, Crystal oversees the day-to-day running of the business including the management of our processes, systems and software, onboarding and training of all new team members. With over 12 years’ experience managing research projects, Crystal is also involved in pitching to prospective clients and managing the set-up and onboarding of new clients.

Sarah Nation

Head of Design & Marketing

Joining the team in January 2020, Sarah is responsible for our brand strategy and all marketing related activities including social media, direct marketing, our corporate website and SEO. Sarah has an extensive background in marketing and graphic design and over 9 years’ experience within the market research industry.

Research Management

Kelly Barnes

Research Manager

Joining the team in March 2020, Kelly is the project lead for our Vertu Motors account. Kelly has over 8 years’ experience managing research projects within the automotive industry.

Sammy Steward

Research Manager

Joining the team in February 2020, Sammy manages a portfolio of clients that sit mainly within the property industry. Sammy has 4 years’ experience managing research projects and brings a wealth of experience from her background in hospitality.

Samantha Newsom

Research Manager

Joining the team in March 2020, Sam manages a portfolio of clients across a range of industry sectors. Sam has over 28 years’ experience within the research industry, starting her career client side before moving agency side in early 2019.

Lyndsay Bull

Research Manager

Joining the team in September 2022, Lyndsay is the project lead for our Barratt Developments account. Coming from a banking and finance background, Lyndsay has a wealth of experience in client management and knows what it takes to deliver exceptional customer service.

Steph Whatsize

Research Assistant

Joining the team in July 2022, Steph supports her project manager, Kelly, with the day-to-day administration involved in managing her client portfolio.

Tamara Hulse

Research Assistant

Joining the team in September 2021, Tamara supports her project manager, Sammy, with the day-to-day administration involved in managing her client portfolio

Field Team Management

Stephen Faulkner

Field Operations Manager

Stephen is our first regional controller to join the team in May 2022. Stephen brings a wealth of management and recruitment experience from the travel and retail industries.

If you are based within the Midlands or East Anglia and would like to know how you can take part in research projects, contact Stephen at stephen.faulkner@myviewresearch.com.

Meet our Telephone Researchers

Market Research Solution Team

Careers

Want to be a part of our team?

If you’d like to be part of our team we’d love to hear from you!

Brands we work with

By partnering with us, our clients embark on a journey of cultural transformation that fosters loyalty, drives innovation, and ultimately propels their business towards sustainable success in today’s customer-driven landscape.

Connect with our team to find out how we can create a bespoke,

cost effective market research solution for your business.

“Maintaining quality and professionalism towards our clients and field team of mystery shoppers and researchers”

My View Research